UAE Team ADQ reveals its new official jersey, a graphic project that roots itself in the natural landscape of the United Arab Emirates and its visual poetry. The concept, titled "The Gradient of the Desert", draws inspiration from the desert horizon at sunset, a moment when colors are never static, but continuously blend, change, and transform.
The gradient thus becomes the heart of the new visual identity: a living and unpredictable element, capable of narrating movement, transition, and flow. A visual language that reflects the essence of women's cycling and the spirit of UAE Team ADQ, where even the intermediate spaces and moments of transition assume a fundamental value.
The successive tones on the jersey create a harmonic spectrum representing unity, progress, and dynamism. A bold yet fluid design, deeply rooted in the UAE territory and simultaneously conceived to resonate on an international stage.
With The Gradient of the Desert, UAE Team ADQ reinforces its identity as a modern, ambitious, and constantly evolving team, ready to transform every race into an expression of energy, vision, and future.
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