Today Alpecin-Premier Tech proudly presented the Merci Poupou 2026 jersey, a tribute to the legendary Raymond Poulidor, known in the cycling world as Poupou. This nickname is synonymous with passion and perseverance, values that Poulidor embodied throughout his extraordinary career.
The Merci Poupou 2026 jersey is inspired by the iconic Miko-Mercier-Hutchinson jersey worn by Poulidor in 1977, the final season of his professional career. This design is not merely a nod to the past, but a symbol of a greater cause, which has raised over 600,000 euros since its launch in 2021 to support youth cycling and charitable causes.
This year, the jersey will be the centerpiece of a fundraising campaign supporting the Merci Poupou Foundation and the Merci Poupou Academy. During the traditional "Merci Poupou coffee ride" event, held on the second rest day of the Tour de France, riders will wear this special jersey, continuing the tradition of honoring Poulidor and raising funds for his causes.
Philip Roodhooft, General Manager of Alpecin-Premier Tech, stated: "Merci Poupou reflects the values that Raymond Poulidor believed in: passion, perseverance, and generosity. Thanks to the incredible support of our riders, partners, and fans, the initiative has already raised over 600,000 euros since 2021."
The funds raised in 2026 will support various charitable organizations, including: Kom op Tegen Kanker, AFH Revalidatieweide, Antwerp Diner VZW, Iedereen(G)Fietst, Ligue Handisport Francophone, Anticancer Fund, STOPhersentumoren.
Additionally, the Merci Poupou Academy will support youth cycling initiatives such as WAC Team, Crabbé-Dstny, and NXTG Racing.
Supporters can contribute in various ways: purchase of the official Merci Poupou 2026 replica jersey through KALAS; charity auction on Catawiki, featuring signed jerseys and limited-edition Oakley x Merci Poupou sunglasses; Merci Poupou lifestyle collection, which includes adidas t-shirts, Zwift x Merci Poupou socks, and other limited-edition items, available in the team's online store.
Founded in 2021 following Mathieu van der Poel's first Tour de France, Poulidor's grandson, Merci Poupou has become a charitable foundation that raises funds to enable children and young adults to access sports and support recovery after injuries. Through various initiatives, it has already made a significant impact in the community, carrying forward the legacy of a champion who inspired generations.
With the Merci Poupou 2026 jersey, Alpecin-Premier Tech not only celebrates a great athlete, but continues to build a better future for many, honoring the value of commitment and solidarity.