The Ghisallo Museum continues to grow in popularity year after year. Since 2022, the numbers have been rising, and 2023 was also a positive year, with more and more visitors purchasing tickets at the Madonna del Ghisallo Cycling Museum, which was closed from November 1st for its winter break. Added to these are visitors from promotional events, the always numerous press, collectors participating in various capacities, totaling over 11,000 visitors in 2024. To this milestone, we must add the participation of all those who crossed the museum's threshold to bring home a memory, satisfy their curiosity, or simply ask for information: these are numbers that bring satisfaction. Numbers of a growing passion and affection for the world's largest museum, dedicated not to a single cyclist but to all two-wheel enthusiasts. The cyclists' home.
The Museum staff, after a brief well-deserved rest, is back at work preparing activities for the upcoming season which promises to be equally interesting after a series of exciting events, meetings, and successful exhibition projects. The reopening is scheduled for March 1st, 2025.
Here are the numbers that tell the story of a successful museum year, that of 2024: visitor feedback continues to be increasingly positive. The year closed with exactly 10,764 total visitors, of which 6,059 Italians and 4,715 foreigners, with the latter reaching 44% compared to 56% Italians. Last year's visitors, 2023, were 10,446 (of which 5,696 Italians and 4,750 from abroad). Analyzing the nations that visited the Ghisallo Museum, the United States takes first place (646 visitors), followed by Germany (599), France (506), Australia (429), England (322), and the Netherlands (237), beating Belgium (218) and Switzerland (167), ahead of Spain (162), Poland (153), Canada (131), Denmark (125), and the Czech Republic (117).
Since 2018, 100 nations have visited the Museum, including Italy. In 2024, 69 different "flags" entered the Museum, with 5 new entries: North Macedonia, Azerbaijan, San Marino, Kazakhstan, and Belarus.
Regarding Italy, the region that visits the museum the most is obviously Lombardy, with about 86%, followed by Piedmont, Emilia-Romagna, and Veneto. All 20 Italian regions have visited the Museum.
 "It was a very exciting and positive year – said Antonio Molteni, President of the Madonna del Ghisallo Cycling Museum Foundation – a year that signals continued growth in appreciation and allows us to decisively relaunch the new 'membership' campaign for 2025", for a season that promises to be even more interesting. And I must say a personal thank you to the sponsors who support our initiatives and the Museum in various ways, year after year, and to the volunteer staff who are the beating heart of 'daily energy' in this place".
"It was also a year of novelties and donations: 212 donations were recorded, a true growth of the memorabilia collection, as well as the library and photographic archive fund, totaling 250 more 'pieces' – says director Carola Gentilini – and I take this opportunity to thank above all Marco André Elsig, the Swiss collector who collaborated for the Tour de France exhibition, for his generous collaboration and the extraordinary extra jersey collection that has been enriched thanks to the 2024 exhibitions, with unexpected and unusual donors, especially local ones".
It was a very rich 2024 museum season characterized by three temporary exhibitions, more than twenty museum events with important guests, and numerous collaborations outside the museum. And the next one will be no less. As announced during the temporary exhibition dedicated to the Tour de France, the inauguration of the new Yellow Ghisallo Collection, mirroring the Pink Ghisallo Collection, an exhibition of leaders' jerseys from the two great stage races, has already been planned. And work is already underway on a temporary exhibition that will pay tribute to the great Eddy Merckx.
The next will be another year to frame, and that is why the Ghisallo Museum invites all cycling enthusiasts, and not only them, to join the membership campaign for the 2025 season, subscribing to an ideal membership for the individual enthusiast and loudly addressed to all sports societies that love and live this sport all year round. The goal is to create an increasingly close relationship between the Museum, "the home of all cyclists", and its supporters. All details are indicated on the museum's official website at this link: https://www.museodelghisallo.it/partecipa/