On Sunday, May 17, the ninth stage Cervia-Corno alle Scale of the 109th Giro d'Italia will be preceded by a new edition of "A Tour Within the Tour", an amateur cycling initiative dedicated to clients and cycling enthusiasts, organized by Banca Mediolanum along the route of the pink race. In 2026, Banca Mediolanum renews, for the 24th consecutive year, its support for the Giro d'Italia as the official sponsor of the King of the Mountains award, confirming its bond with the Blue Jersey and with one of the most followed and participated sporting events in the country. "A Tour Within the Tour" offers participants the opportunity to experience the atmosphere of the race up close, anticipating the passage of the professionals and pedaling along the stage route.

CORNO ALLE SCALE, THE STAGE OF "DETERMINATION"

In this sixth stage of 2026, Francesco Moser and Paolo Bettini, protagonists of some of the most significant pages in the history of Italian cycling, will pedal alongside the participants along a route that will lead from Cervia to Corno alle Scale, marking a clear transition from the plains to the mountains. Here determination takes shape in the ability to manage increasing effort, tackling each climb without losing continuity and rhythm. Corno alle Scale is one of the symbolic ascents of the Giro d'Italia, the setting for stages that have marked the recent history of the pink race, such as the 2004 stage that saw the rivalry between Damiano Cunego and Gilberto Simoni emerge. The blue ride will focus on flatter roads and particularly close to Dalia Muccioli, originally from Cesenatico. The meeting point is at the Banca Mediolanum stand in Piazza Andrea Costa, in Cervia, at 8:00 AM, with the ride departure set for 8:30 AM. Arrival is expected in Cervia, on the line that shortly after will see the start of the ninth stage of the 2026 Giro d'Italia.

The initiative is organized by the Family Banker Office in Cervia, a place of value and custodian of relationships, where listening and trust have always represented the principles underlying Banca Mediolanum's consulting model. Over the last 24 years, this bond has translated into an increasingly widespread presence in the territory: Banca Mediolanum has grown in Emilia-Romagna, where it now has 54 Family Banker Offices, 544 consultants and almost 159 thousand clients (Data source: Banca Mediolanum Business Intelligence office as of 04/30/2026). A growth that is not only numerical, but an expression of a relationship built over time founded on being a community.

"TOWARDS AUTONOMY" THE MEDIOLANUM FOUNDATION PROJECT FOR CHILDREN WITH AUTISM

In 2026, Mediolanum Foundation renews its commitment to minors by supporting "Towards Autonomy", the year's new fundraising initiative. The project was created to guarantee 152 minors on the autism spectrum and their families a complete, coherent and continuous growth path, in collaboration with three reference organizations: Anffas Nazionale ETS APS, Fondazione Renato Piatti and Angsa APS ETS. "Towards Autonomy" is aimed at children and young people with neurodevelopmental disorders, with the goal of accompanying them in the growth of communicative, relational and personal skills, promoting the achievement of the widest possible degree of self-determination. The project includes educational, laboratory and experiential activities, aimed at increasing self-management skills and basic autonomy, together with dedicated support for families, to assist them in daily management and reduce their emotional burden. This year too, Mediolanum Foundation will double the first 60,000 euros collected, contributing to expanding the impact of the initiative. The Giro d'Italia will be an opportunity to raise public awareness throughout the national territory, bringing the project's message to people and promoting a culture of inclusion and autonomy.