LOOK CYCLE, a leader in the cycling sector, announces the appointment of Carolina Parteli as the new Country Manager for Italy. With a career that combines significant experience in sales and marketing, Carolina has been active in the bike industry since 2016. She contributed to the launch of Italian Bike Festival as a commercial manager and subsequently consolidated the presence of Haibike, Winora, and Lapierre brands as Brand Manager at Accell Group

"With her deep industry knowledge and strategic vision, Carolina will guide our development in Italy," stated Alessandro D'Amore, Sales South Europe Manager of LOOK CYCLE. Her leadership marks a new chapter of growth for LOOK CYCLE in the Italian market.