I am a devoted cyclist who has been riding De Rosa bikes for almost 25 years. I had the privilege of meeting Ugo, the company's founder, who on every occasion conveyed to us enthusiasts the joy of owning one of his bicycles. His stories were steeped in genuine passion for his work and were built on solid foundations, where the values that have always characterized his company emerged, including attention to and customer satisfaction.
Well, now I must note with satisfaction that with his passing, these values have not diminished. Recently I had a problem with my beloved bicycle, a De Rosa70, the best one could wish for. I won't tell you what I did to it, but what matters is what the De Rosa family was able to do, starting with that gentleman named Cristiano. Without much fuss, my frame was replaced, so I can continue to dream and pedal for many more years on a spectacular bike.
What can I say, perhaps whoever chose the "HEART" as the company's brand – the immense Ugo – wanted nothing more than to emphasize that these things are done also and especially out of passion. The passion of those who have the privilege of riding in the saddle of these true works of art and the passion of those who design and build these bicycles with admirable skill. And what is the sharing of a passion if not a meeting of hearts.
So, thank you Cristiano, thank you Danilo, thank you Nicholas, Francesco and Federico: thank you Cicli De Rosa.
Claudio Nolli, Mantua.
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