The Tadej Pogacar Foundation, in collaboration with UAE Team Emirates XRG, launches a special project to celebrate Tadej Pogacar's victory at the 2025 Tour of Flanders. An initiative with a strong symbolic and solidarity value, designed to transform a memorable sporting achievement into a collector's item.

75 unique pieces for a great feat
75 numbered keychains have been created, entirely handcrafted using fragments of the tires with which Pogacar won the victory. Each piece is enclosed in a box, personally autographed by the Slovenian champion and accompanied by an authenticity certificate signed by UAE Team Emirates, a direct testimony to the connection with the sporting achievement.

Craftsmanship and Design
The design and production were entrusted to Eevye, a Bergamo-based company specialized in artisanal creations, which transformed the idea shared with the Foundation into an exclusive object, expressing care and attention to detail.

A Solidarity Project
Part of the sales proceeds will be dedicated to the activities of the Tadej Pogacar Foundation, committed to helping children in the fight against cancer and anyone facing life's toughest challenges. Additionally, five keychains will be auctioned to spread the message of sharing and social commitment that inspired the project.

Availability
The keychains are exclusively available on www.eevye.it at a price of 200 euros.

A Piece of Wheel, a Piece of History
An authentic tribute to Pogacar's victory, born from the commitment of his Foundation and the collaboration with the team that accompanies him in his successes.