He is one of the men of the year, perhaps the new star of the year. Isaac Del Toro is a sort of continuation of the Uae Team Emirates XRG "cantera", the new talent advancing at rapid steps, a rebranding of Tadej Pogacar, a kind of continuation of good-legged talent and infinite potential. He flies on his Colnago and pushes with his new Sidi "shot 3", also revised and redesigned, rethought and evolved, with a revised and "rebranded" logo.

We saw them at Misano, a few days ago, at the IBF. Many visitors paraded in front of the new collection of the well-known brand from Maser (Tv), a cornerstone of sports footwear, which combines lightness, tradition, and innovation, in an ideal journey of continuity and future, as explained to us by Massimiliano Mirabella, Head of Marketing and E-commerce of the Treviso-based company. «With the Shot 3 we have essentially launched a new era of innovation and performance. The new road shoe was designed for those who demand the absolute best, and having a careful, meticulous, and credible testimonial like Isaac (Del Toro, ed.) is an added value for us. With the new logo on the upper and insole, Shot 3 perfectly combines a renewed aesthetic with advanced engineering. It is the first shoe to fully embody the new direction of the brand: more essential, faster, and lighter. The Shot 3 is the essence made to transfer all possible power, and this was made possible precisely through the active and close collaboration during the development phase with Isaac (Del Toro, ed.)».

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